INTRODUCING SINGAPORE’S PREMIER HEALTH VERIFICATION PLATFORM

At Song Khoe Moi Ngay (SongKhoeMoiNgay.shop), we’re revolutionizing how Southeast Asia accesses health products. Founded by pharmaceutical experts with 20+ years of industry experience, we’ve created a first-of-its-kind platform that combines Singapore’s gold-standard verification with evidence-based education.

Why we exist:

“72% of ASEAN consumers struggle to identify genuine health products (IPSOS 2023). Our mission is to close this trust gap.”

MEET OUR SCIENTIFIC BACKBONE

Dr. Jonathan Lim Wei Kiat

Chief Scientific Advisor & HSA Compliance Architect

  • Credentials:

    • Ph.D. in Clinical Pharmacology (National University of Singapore)

    • Former Deputy Director, Health Sciences Authority (HSA) Singapore

    • ASEAN Harmonization Committee for Medical Product Regulation

“Having removed 47 non-compliant products from ASEAN markets in 2023, we’ve built a fortress against counterfeits.”

BY THE NUMBERS: OUR IMPACT

Metric Result Industry Standard
Products Certified (Since 2022) 1,843+ 450
Non-compliant Items Removed 47 (2023 alone) <10
Verification Speed 24-hour response 72+ hours

CATEGORIES WE PROTECT

We provide scientific reviews and verification for:

  1. Chronic Condition Support

    • Blood Pressure Regulators • Diabetes Management • Joint Health

  2. Preventive Wellness

    • Immune Boosters • Prostate Health • Vision Protection

  3. Specialized Care

    • Men’s Vitality • Women’s Health • Mental Wellness

Each category features:
✅ Ingredient breakdowns
✅ Side effect analysis
✅ Value-for-money scoring

VISION & MISSION

Vision:

To become the global benchmark for health product transparency

Mission:

*To eradicate counterfeit health products through Singapore-certified verification while empowering 10 million consumers with evidence-based health literacy by 2027*

Operating Pillars:

  • 🛡️ Rigorous Verification (HSA-aligned protocols)

  • 🔍 Consumer Protection (24-hour counterfeit removal)

  • 📚 Education (NUS-vetted webinars + product assessments)

WHY WE’RE DIFFERENT

Unlike review sites or marketplaces:

  • Zero Product Sales: We never sell what we review

  • Conflict-Free: Accept no sponsorships or paid promotions

  • Academic Rigor: All content approved by NUS medical faculty

  • Live Science Updates: Real-time research alerts

JOIN OUR VERIFIED COMMUNITY

  • ✉️ Free Newsletter: Get counterfeit alerts + new research

  • 🎥 Monthly Webinars: Live Q&A with Singaporean doctors

  • 🔔 Product Recalls: Instant notifications

“We don’t just review products – we’re building an ecosystem where every health decision is grounded in Singaporean scientific integrity.”

Explore with Confidence:
songkhoemoingay.shop

Backed by Singapore Quality Assurance • PDPA-Compliant • HSA-Aligned